GE and the egg tray

When shopping, how important is it to know how many eggs are in your fridge? Probably more so when you buy another six to find you’re already stocked; or you don’t buy and then find you’ve none.

Not a big issue though really – but the technology around this new internet of things enabled egg tray, linked wirelessly to the cloud, is the start of how we will all be interacting with technology in years to come.

Granted this is a bulky item – and clunky: do you want another app and one just for your egg count? But the focus and direction of how technology can make our lives even easier is what interests me.

The #privacy issue also concerns me.

Update 5 February 2021

Seems the GE and Quirky linkup has ended, going by the 404 page (https://quirky.com/GE) brings up.

Rod Geoghegan
#typed note
5 July 2013

 

Navigating the emerging landscape

#typed notes explores the emerging landscape from an insiders perspective, commenting on futurology, social media, brand planning and anthropology. And inspiration

Rod Geoghegan plans and delivers growth in the marketing, advertising, digital, tech start-up and corporate space, through business planning, marketing and business development

He is Founding Partner at Metropolis Partners

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