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#business development, Getting the point across, #amazon-wise

22 January 2020

On making words sound like music

AWS, the Amazon tech giant, has released, somewhat accidently I read, its’ email template highlighting thinking on cadence and call to actions.

The full #typed note is here …

#start-up, Getting emails right

5 February 2017
 #marketing rod geoghegan metropolis partners growth marketing business development

Crafting the right message, at the right time

It’s difficult to get right, it’s really easy to get wrong. And this is an example of a smart email from a start-up, seeking engagement.

The full #typed note is here …

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