#brand planning, power of storytelling in corporate PR

The power of storytelling in corporate PR

A paper by The Hoffman Agency, a silicon valley based PR agency.

It looks at the merits of expanding the messaging in corporate PR. Interesting points within.

Link expired – working on it


About
Rod Geoghegan works with Marketing Services Agencies, Tech Start-ups and Professional Services Firms to plan and deliver growth.

He is Founding Partner at Metropolis Partners


#Business Development • #Planning • #Startups • #Advertising • #Esoteric


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