#business development, is it an art or a science?

Business Development

One of the performance objectives of an agency is achieving growth and new business targets – or more accurately, over-achieving them.

So is new business an art or science?

I know that management board and investors demand reliable, consistent and predictable new business – without left-field hits or surprises, and look to have the team in place that is fully in control of delivering against targets month in and month out.

The full #typed note is here

#management, 10 Workplace skills of the Future

 #marketing rod geoghegan metropolis partners growth marketing business development

Ten years ago, these were the skills of the future

Management – Be there a new world order or not, and I’m undecided whether if it’s all just a natural progression, albeit at an exponential rate, the 10 Workplace Skills of the Future or the skills workers should strive to have and the skills employers should seek out and promote – as written up by the Institute For The Future.

Is this an antidote to the Gen X/Gen Y divide? The full #typed note is here

#business development, pitching, Pace Recorder app to help you monitor your voice

 #marketing rod geoghegan metropolis partners growth marketing business development

Pace Recorder app to help you monitor your voice

If you present to clients – this is an App that may help you.

Vocalytics co-founder Benoit Curdy talks here about his new start-up which is to help speakers work on their voice. The Android App, developed by the start-up, is a ‘personal voice trainer’ – allowing users to monitor their intonation (pitch) and speed (slow or fast).

The full #typed note is here

#esoteric, Twylah and Twitter

Social Media

The new kid on the block in terms of apps for Twitter is Twylah. The platform aggregates a users Tweets by hashtag, using what are called ‘showcase pages’ populated with trending topics and rich media content. What this can begin to do is to provide some control in terms of assembling a cohesive and interpretable view of what user talks about and with whom.

The full #typed note is here