#microblogging, the dangers of Twitter

Microblogging, again, an on-screen spat on Twitter (as reported by the BBC) shows the danger that exists for the uninitiated. Microblogging is a powerful communication channel – and one that has to be treated as such.

A political punch-up live on the net between Sally Bercow and person/s unknown.

Read it here in case it’s deleted.

#brand planning, the SMPR

planning, a look at the emerging landscape rod geoghegan metropolis partners growth marketing #businessdevelopment

This paper by Todd Andrlik, at Leopardo, charts the history of PR.

Skipping through this, it then concentrates on the conception of SMPR, social media press releases. I’m a strong advocate of these, within the context of a broader communications plan and policy. SMPR require ancillary content, tags, links and information – so it must be there in place for these to be utilised.

The full #typed note is here

#business development, pitching, Pace Recorder app to help you monitor your voice

 #marketing rod geoghegan metropolis partners growth marketing business development

Pace Recorder app to help you monitor your voice

If you present to clients – this is an App that may help you.

Vocalytics co-founder Benoit Curdy talks here about his new start-up which is to help speakers work on their voice. The Android App, developed by the start-up, is a ‘personal voice trainer’ – allowing users to monitor their intonation (pitch) and speed (slow or fast).

The full #typed note is here