If this is #advertising I’m a banana

planning, a look at the emerging landscape rod geoghegan metropolis partners growth marketing #businessdevelopment

If this is advertising, I'm a banana

No, not my words, but I agree with the sentiment.

Account planning, creative and a client brief all seem to have been mixed up – or maybe just the latter won the day.

And the offending 48 sheeter …

Marketing Week 06.11.09

Rod Geoghegan
typed notes.
6 November 2009
  


 

Navigating the emerging landscape

#typed notes explores the emerging landscape from an insiders perspective, commenting on futurology, social media, brand planning and anthropology. And inspiration
Rod Geoghegan plans and delivers growth in the marketing, advertising, digital, tech start-up and corporate space, through business planning, marketing and business development

He is Founding Partner at Metropolis Partners

#Business Development • #Planning • #Startups • #Advertising • #Esoteric



Metropolis Partners Masterclasses, Bespoke Masterclasses for agency teams, brand management and start-ups


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