#advertising, does a truck make you more handsome?

Not a question I have asked a lot – but does a truck make you more handsome?

This is the marketing campaign that went viral for Chevrolet Colorado.

Does a truck make you more handsome? View the campaign video here.

Well, that was your answer.



Navigating the emerging landscape

#typed notes explores the emerging landscape from an insiders perspective, commenting on futurology, social media, brand planning and anthropology. And inspiration
Rod Geoghegan plans and delivers growth in the marketing, advertising, digital, tech start-up and corporate space, through business planning, marketing and business development

He is Founding Partner at Metropolis Partners

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