Assignment of copyright from an agency to a client
Assigning copyright of work – creative assets and outputs – from an agency to a client is an exacting process.
To help agencies (and clients), this document is available on the UK Intellectual Property Office website – well worth reading.
Guidance is here: https://www.gov.uk/government/publications/copyright-notice-assignment-of-copyright
Rod Geoghegan
#typed notes.
21 January 2021

Navigating the emerging landscape
#typed notes explores the emerging landscape from an insiders perspective, commenting on futurology, social media, brand planning and anthropology. And inspiration
Rod Geoghegan plans and delivers growth in the Marketing, Advertising and Digital; Tech Start-up and Corporate space, through business planning, marketing and business development
He is Founding Partner at Metropolis Partners
He is Founding Partner at Metropolis Partners

#Business Development • #Planning • #Startups • #Advertising • #Esoteric
#fmcg •
#business planning •
#research •
#promotional marketing •
#consumers •
#mobile •
#positioning •
#saas •
#best practice •
#microblogging •
#procurement •
#big data •
#marcomms •
#csr •
#rss •
#experiential •
#realtime advertising •
#email •
#digital-enablement •
#anthropology •
#pr •
#viral •
#leglisation •
#mash-ups •
#privacy •
#process •
#pop-up •
#media buying •
#agency •
#press coverage •