#Business development, how important is empathy?

Is empathy an important quality for a Business Development practitioner?

Scott Brothers of Oncam sees empathy as a vital trait. And he uses it within the context his business on a daily basis.

The reason is that it allows you to:
– take the opportunity to listen
– empathise when listening, hearing day to day challenges

Then:
– share this first hand experience internally
– use this ongoing end user collaboration to drive innovation

The full article is on LinkedIn and worth reading.

And as an update, Simon Sinek on the subject.

#typed note 22.02.16 • updated 08.02.19 #business development, #training

Navigating the emerging landscape

#typed notes explores the emerging landscape from an insiders perspective, commenting on futurology, social media, brand planning and anthropology. And inspiration

Rod Geoghegan plans and delivers growth in the Marketing, Advertising and Digital; Tech Start-up and Corporate space, through business planning, marketing and business development

He is Founding Partner at Metropolis Partners

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