The client's perspective
A deck from the Business Development in Marketing Services forum
A look at how the COI (now of old) approaches marketing procurement and bringing agencies on-board.
Rod Geoghegan#typed notes.
25 June 2001
Navigating the emerging landscape
#typed notes explores the emerging landscape from an insiders perspective, commenting on futurology, social media, brand planning and anthropology. And inspiration
Rod Geoghegan plans and delivers growth in the Marketing, Advertising and Digital; Tech Start-up and Corporate space, through business planning, marketing and business development
He is Founding Partner at Metropolis Partners
He is Founding Partner at Metropolis Partners
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