Campaign by Loducca agency, Brazil
This is a really clever and creative pop-up campaign – created for a charity to clothe the homeless in Sao Paulo, Brazil by agency Loducca.
Somewhat unique is that the experiential project has been turned open-source – so the creative is being made available to other parties whom may want to replicate the initiative.
Navigating the emerging landscape
#typed notes explores the emerging landscape from an insiders perspective, commenting on futurology, social media, brand planning and anthropology. And inspiration
He is Founding Partner at Metropolis Partners