Why I’ve left Klout
I’ve deleted the data on my @Metropolis Twitter account from Klout and this not in direct response to the new Klout algorithm.
To me, Twitter is (and has always been) one of the ways I can talk and listen to different communities – peers, social media experts, advertising gurus, the marketing media and media in general, some brands and an assortment of others that have caught my interest.
This is all since I opened the feed in July 2007. What it is not about is a score that is based on a requirement to be Tweeting on a daily basis – along with the requirement to interact also on other Social Media networks that all then are analysed by the Klout algorithm. I took a break over the Summer in July for a couple of weeks and my Klout score decreased from 54 to 51; it took weeks for this to be built up again. Stop tweeting – and the score decreases – so it is really a little like spinning plates. My question is – do my peers think less of me because I fell silent for a summer break?
I guess not.
Pam Moore has written an extensive blog post on why she also has deleted her Klout profile which is also on this theme.
Link expired – working on it.
Rod Geoghegan works with Marketing Services Agencies, Tech Start-ups and Professional Services Firms to plan and deliver growth.
He is Founding Partner at Metropolis Partners